What you get
Speed is a feature. A slow site frustrates visitors, hurts conversions and quietly drags down your search rankings through poor Core Web Vitals. I find what’s making your site or application slow — and fix it.
I profile real bottlenecks instead of guessing: slow database queries, heavy assets, render-blocking resources, N+1 problems and inefficient code. Then I tune, cache and optimise until pages load fast and the numbers prove it.
Faster load times
Measurable improvements to how quickly your pages become usable.
Better Core Web Vitals
Improve LCP, CLS and INP — the metrics Google uses for ranking.
Lower bounce, more conversions
Fast pages keep visitors around and lift conversion rates.
Evidence, not guesswork
Before-and-after numbers so you can see exactly what improved.
From idea to launch
Understand
We start with your goals and constraints — what success looks like and what’s in the way.
Design & build
I plan the architecture, then build in small, reviewable steps so you see progress early.
Ship & support
We launch, measure, and iterate — with clean handover docs and support when you need it.
Frequently asked questions
Quick answers to the questions I hear most about performance & optimization.
Why is my website so slow?
Usually a mix of heavy images, too many scripts, slow database queries and missing caching. A performance audit pinpoints the real causes rather than guessing, so effort goes where it actually moves the needle.
What are Core Web Vitals and do they matter?
Core Web Vitals (LCP, CLS and INP) are Google’s measures of loading, stability and responsiveness. They affect both user experience and search rankings, so improving them helps visitors and SEO at once.
Will optimisation break my site?
No. I work carefully, test changes, and can roll them out incrementally so improvements land safely without disrupting what already works.
Other ways I can help
Web Application Development
Custom web apps tailored to how your business actually works — reliable, secure, and ready to grow right alongside you.
Learn moreFull-Stack Websites
Complete websites that look great and work smoothly — fast to load and easy to use on phones, tablets and desktops.
Learn moreWordPress Development
Custom themes, plugins and a cleaned-up admin — WordPress that’s easy for you to run and a pleasure to use.
Learn moreReady to solve performance & optimization?
Tell me about your project or the problem you’re facing — let’s figure it out together.